As Official Partner of the Gold Coast 2018 Commonwealth Games, Longines was proud to welcome the Queen’s Baton to their boutique in London last Thursday August 16th.
Joining the Queens Baton Relay, Longines Ambassador of Elegance Simon Baker, along with Longines Vice President of Marketing Juan-Carlos Capelli, Louise Martin, President of the Commonwealth Games Federation and Ian Metcalfe, Chairman of Commonwealth Games England took part in the relay, bearing the baton which carries a message to the athletes from Her Majesty Queen Elizabeth II. The baton travels through all the nations of the Commonwealth until the beginning of the Games in April 2018. The 2018 Commonwealth Games will be held on Australia’s beautiful Gold Coast from 4th to 15th April 2018, a place Simon Baker is more than familiar with.
The Queen’s Baton Relay began its journey in Buckingham Palace in March 1st and is now travelling through the 70 nations or territories of the Commonwealth, covering 230,000 km. The message it carries to the athletes from Her Majesty Queen Elizabeth II will be read out at the Opening Ceremony of the Games.
Longines will work as Official Partner for timing, scoring and results for the 2018 Commonwealth Games and will be known as the Official Timekeeper of this large multi-sport event, as well as the Partner of Athletics (Track & Field), Gymnastics, Rugby Sevens and Table Tennis.